Clearbit Pricing After HubSpot: What It Costs in 2026

Clearbit no longer has a standalone price list we could verify. Enrichment now arrives through HubSpot’s Breeze Intelligence, which is included in paid HubSpot subscriptions, so the effective cost is the seat. Per-call alternatives charge only for records found, which changes the maths for low or irregular volume.

What the sources say

All figures below come from BusinessMCP’s Clearbit API alternative comparison and its company data APIs roundup, which state their prices were checked in late September and early October 2026. A vendor comparing itself with a competitor is not a neutral source, so confirm each number on the original pricing page before you budget.

On the HubSpot side, the page reports:

• Breeze enrichment is included in paid Marketing, Sales, Service, Data and Content Hub subscriptions. Smart CRM and Revenue Hub require Professional or above.
• The cheapest route is Sales Hub Starter at $20 per seat per month, or $15 per seat monthly when billed annually. Limited-time introductory prices were showing lower.
• HubSpot Credits are reported at $0.01 each on overage for credit-metered features such as buyer intent. Standard enrichment does not use them.
• Enrichment is not sold separately.

A third-party blog quoted in a HubSpot-related search result reported roughly $45 per month for 100 credits on top of a subscription; we could not verify that against HubSpot, so treat it as unconfirmed.

Side-by-side

	HubSpot Breeze route	Pay-per-call API (BusinessMCP)	Per-seat sales platform (Apollo)
Entry cost	Paid seat from $20 per month	$5 free for 7 days, then prepaid from $10	$49 to $119 per seat per month, annual
Unit price	Included for standard enrichment	$0.02 per company found	Credits within plan
Commitment	HubSpot subscription	None	Per-seat plan
Charged on a miss	Not applicable	No	Plan-dependent
External API	Not documented	Yes, REST and MCP	Rate limits vary by plan

Apollo’s figures come from the same comparison page; “credits within plan” simplifies a more detailed credit scheme the page describes for emails and phones.

Working out cost per useful record

List prices hide the number that matters. Use a simple model.

1. Estimate monthly lookups, for example 2,000 new domains.
2. Estimate the hit rate from a sample test. If a vendor finds 60% of your domains, 2,000 lookups yields 1,200 records.
3. At $0.02 per found company, that is $24 for the month, a figure you can cross-check against the vendor’s billing page. It is an illustration with an assumed hit rate, not a quoted result.
4. For a seat-based option, divide the monthly seat cost by the records you actually use.

Key takeaway: a seat price only looks cheap if you need the seat anyway. If you pay $20 a month purely to reach enrichment, you pay for a CRM you may not want.

When per-seat wins

Be fair to the other side. If your team already uses HubSpot, enrichment inside the subscription is effectively free and writes straight into records, which the BusinessMCP page itself calls the better choice for HubSpot users. At very high volume, plans from other vendors can also beat per-call pricing; the same page admits that Hunter’s paid enrichment and Coresignal’s larger plans can be cheaper per record at volume.

When per-call wins

Irregular or low volume, prototypes, internal tools, and anyone who does not want a CRM seat. BusinessMCP’s company data API has no plan, seats or commitment, and nothing is billed in arrears because balances are prepaid. Free credit lets you test for nothing: $5 for 7 days, once. The trade-off is a narrower field list, as covered in our enrichment alternatives overview.

Hidden costs to include

• Engineering time to integrate and later migrate. See migrating from the Clearbit API.
• Data decay. Records go stale; budget for refresh.
• People data restrictions. BusinessMCP’s people tools need a card, are never paid from the free trial and exclude certain regions, so they are not a drop-in for contact-level needs.
• Switching cost if a young vendor changes terms. The comparison page describes BusinessMCP as a young product from a small company with published per-call prices and founder support rather than an account team, which is worth weighing.

Budget template

Before buying, fill in this list: expected lookups per month, sample hit rate, fields you need, seats you need regardless, annual versus monthly billing, and the date you will re-evaluate. For the broader price landscape across ZoomInfo and Apollo, see our vendor comparison, and for zero-cost starting points see free alternatives.

Questions to ask HubSpot before you assume coverage

The headline “included” can hide tier details, so ask for specifics in writing.

• Which exact subscription tier do we need for the enrichment we want, and for how many records per month?
• Does enrichment refresh existing records continuously or only on creation?
• Which features consume HubSpot Credits, and at what rate? The comparison page reports $0.01 per credit on overage for credit-metered features such as buyer intent, but that figure comes from a third party and should be confirmed.
• Is there any API access to enrichment outside the HubSpot interface? A HubSpot staff reply quoted in a community thread says not.
• What are the contract terms if we add or remove seats mid-year?

Written answers protect you from the common mistake of budgeting from a marketing page and discovering later that the feature you need sits one tier higher.

Putting the numbers in context

For a three-person team already on HubSpot Sales Hub Starter, enrichment is a free addition to a cost you already carry, so there is little to optimise. For a developer who needs company data in a backend job, a CRM seat is an indirect and awkward way to buy it. The BusinessMCP comparison of its API with Clearbit is built around exactly that second case, listing a $5 trial, prepaid packs from $10 and no commitment. Whichever applies to you, run the sample test on your own domains before committing, and use the cost-per-correct-record method so you compare real outcomes, not list prices.

Prices in this market change often. The figures here were reported as checked between late September and early October 2026; recheck anything older than a few months, and note the date you looked on any budget document that depends on it.